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Since launching globally from Las Vegas, Nevada, USA in January 2017 at CES — itself organized by the CTA (Consumer Technology Association) as an annual trade show that is widely recognized as being the most powerful tech event in the world by virtue of acting as the proving ground for breakthrough technologies and global innovators — Meters Music has certainly succeeded in creating some unique audio products perfectly reflecting its apt appellation.
Amalgamating a patented and fully integrated VU (Volume Unit) meter with studio-quality sound, those products present an unmistakably striking aesthetic that initially attracted ERA Music Brands to Meters Music. As alluded to by CEO & President Evan Rubinson — also assuming the role of Meters Music CEO & President as a result of the acquisition, “We are excited to build on the amazing concept and fantastic sound that Meters Music has grown to become synonymous with, all the while adding a global marketing push to propel this exclusive brand into a new era of music. Acting as stewards of the Meters Music brand and the decades of UK-based sound engineering that has gone into each and every pair of its headphones, we look forward to honoring its legacy of studio-quality sound going forward.”
Become (re)acquainted with Meters Music, ERA Music’s newest brand acquisition, while watching an aspirational promo video — originally created in close collaboration with LA-based director Damien Blue — here: https://youtu.be/DvyV8ZaQ26w